Nike LYG Storyboards 🏃👟

Nike is just one of those prolific brands that you just have to salute. Purely for branding if not anything else. Even the story behind its infamous 'SWOOSH' logo has provides great lessons for brand creators worldwide in knowing and securing your worth.

With that bit of a rant out of my system, last year was brought on to a Picture Farm project via Mira (cool lady) for a Nike ad promoting their London Youth Games event back in 2019. The boards went through a few changes, but the end result is this punchy little number.

Made another little side-by-side comparison. Check out the video below (best on mobile):

Great times.

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Got this done awhile back via #picturefarm for @nike’s #londonyouthgames 2019. Lots of energy in this one. Went through a few storyboard iterations but the final result delivers the punch 🏃🏾‍♂️ . . bluntspear.com . . #nike #nikegear #lyg #londonstoryboards #storyart #storyboardartist #storyboard #storyboardlondon #londonstoryboardartist #londonstoryboard #storyboarduk #storyboarding #storyboardart #dulaniwilson

A post shared by Dulani Wilson (@bluntspear) on Feb 28, 2020 at 6:02am PST

Sum up,
Roll out.