© "We Are Aperol" Storyboards. Artwork by Dulani Wilson. All rights reserved to respective owners. |
Orange is such a bright and optimistic colour. Having that said, this ad I storyboarded for Aperol is full of it.
"We Are Aperol People" brand film used the signature colour of their liquor and infused it with the over brands theme of spontaneity, vibrancy, and youthfulness. It was a nice little project and was glad to be their in the pre-production stage.
Even Aperol Deutschland showed us some love.
Watch the Storyboard/Brand Film side-by-side comparison in the player below:
Sum up,
We do need a little more sunshine...